Due to the pandemic, the time Spotify users spent listening to music and podcasts in their cars dropped significantly. To bring users back into Spotify’s world of sound and strengthen emotional engagement, we created an animation blending 3D and 2D elements. The 3D segment illustrates the chaos and challenges of working from home, while the 2D part transports viewers into a dreamy, joyful, and carefree experience of listening to Spotify in the car.

How can Spotify still play a role in the car? By offering an escape from the noise—where users can be their true selves!